VSCO playing catch up with Instagram

Update: The #NewVSCO is now available, get it for Android and iOS for iPhone.

Ask anyone who’s been Instagram’ing for the past 5 years what his/her favorite photo editing app is and you’ll most likely get the same response – VSCO or VSCOcam. While Instagram popularized the use of photo filters, it’s VSCO that must have perfected the all-in app most photography professionals and enthusiasts are looking for – an app that not only lets you apply filters, but offers a collection of customization tools for more creative possibilities.

VSCO’s not intending to compete with Instagram as a social network, and as the latter’s getting flak for overhauling its logo and the app’s look and feel, here’s the former as if playing catch up, announcing a revamped mobile app to be coming soon.

We’re excited to share that we’ll be rolling out a redesigned mobile app for iOS and Android, which focuses equally on both creating and discovering on the VSCO platform. Move seamlessly between a space for editing and publishing, and a space for consuming great content from the people you follow and VSCO Originals.

Let’s see if this app update will indeed add to its already superior photo editing prowess.

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